We know of the Christmas tree, the Christmas pageant, the Christmas gift, and for many parents of little girls, the Christmas dress. The little boy equivalent I guess is the little dress shirt with a tie or bow tie. From their very first special Christmas sleeper parents head out to the stores, or look in catalogues, early in December or even earlier if they want photos done, to get that special item. If you are having photos done they get to wear them that day (or for an hour or so) and otherwise they have to wait until Christmas Eve, Christmas day or some special party.
My husband and I were walking through the stores the other day and saw a display of fancy dresses for young girls. It brought back a lot of memories. This is one of the few occasions for which we are willing to buy completely impractical clothing items for our kids. Why is that? I think it reflects back to a time when people would only have two or three dresses. At this time a the gift of a new dress would be very special. Now most of us have so many clothes that we end up getting more fancy to remain special.